Lalida Sritanyaratana is a lead UX researcher specializing in bridging the gap between complex AI systems and human needs. Leveraging data and empathy to drive product innovation.
Drove strategic product decisions for Gmail, Calendar, and Tasks, impacting 1+ billion users. Led research programs across 100+ stakeholders and collaborated with Fortune 500 customers to shape product roadmaps.
Awards: 1st place Accessibility Innovation Sprint, Feats of Engineering for Calendar Offline
Led ergonomics and human factors evaluations shaping Waymo's self-driving car design. Conducted empathy sessions with visually and mobility-impaired individuals.
Investigated instructor presence in online learning via eye-tracking. Paper accepted to CHI 2014. Mentored global TAs for Stanford's HCI courses on Coursera.
Results-driven UX Researcher with 10+ years of experience driving impactful and innovative product solutions for productivity and communication tools with 1+ billion users, shaping the work of teams with 20+ engineers. Proven ability to build stakeholder alignment, lead user-centered brainstorms, mentor junior researchers, and manage research programs across global teams.
Led rapid launch of hybrid work features (Working Location, Focus Time) in response to COVID-19. Drove product strategy through feedback from 26 top enterprise customers and 400+ power users.
Working Location - helping teams coordinate hybrid schedules
Time Insights - visualizing how time is spent
Focus Time - protect time for deep work
Calendar mobile experience
Spearheaded end-to-end research driving the Tasks mobile app launch, presenting insights directly to VP for strategic decisions.
Tasks mobile app launch
Led focus groups with top UK customers shaping long-term strategy
Influenced Smart Reply launches in four languages. Feature highlighted by Sundar Pichai at 2015 Q4 earnings call. Research led to Smart Compose development.
Created readiness-to-launch framework for ML features
Diary studies shaping Gmail's communication strategy
Led ergonomics and human factors evaluations on prototype vehicles, shaping the design of Waymo's self-driving cars.
Self-driving car prototype research
Ride-alongs with C-level executives evaluating safety and trust
Open to speaking engagements, research consulting, and mentoring aspiring UX researchers. Always happy to connect with fellow product enthusiasts.
Based in Zürich, Switzerland